{"id":35258,"date":"2025-07-09T09:13:16","date_gmt":"2025-07-09T13:13:16","guid":{"rendered":"https:\/\/groupexport.ca\/mieux-connaitre-ses-clients-potentiels-un-atout-strategique-pour-percer-le-marche-americain\/"},"modified":"2025-10-30T08:58:35","modified_gmt":"2025-10-30T12:58:35","slug":"get-to-know-your-potential-buyers-a-strategic-asset-for-breaking-into-the-u-s-market","status":"publish","type":"post","link":"https:\/\/groupexport.ca\/en\/get-to-know-your-potential-buyers-a-strategic-asset-for-breaking-into-the-u-s-market\/","title":{"rendered":"Get to Know Your Potential Buyers: A Strategic Asset for Breaking into the U.S. Market"},"content":{"rendered":"\n<div class=\"wp-block-media-text is-stacked-on-mobile\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"689\" src=\"https:\/\/groupexport.ca\/wp-content\/uploads\/2025\/07\/AdobeStock_1544759249_Editorial_Use_Only-1024x689.jpeg\" alt=\"\" class=\"wp-image-35253 size-full\" srcset=\"https:\/\/groupexport.ca\/wp-content\/uploads\/2025\/07\/AdobeStock_1544759249_Editorial_Use_Only-1024x689.jpeg 1024w, https:\/\/groupexport.ca\/wp-content\/uploads\/2025\/07\/AdobeStock_1544759249_Editorial_Use_Only-300x202.jpeg 300w, https:\/\/groupexport.ca\/wp-content\/uploads\/2025\/07\/AdobeStock_1544759249_Editorial_Use_Only-768x517.jpeg 768w, https:\/\/groupexport.ca\/wp-content\/uploads\/2025\/07\/AdobeStock_1544759249_Editorial_Use_Only-1536x1034.jpeg 1536w, https:\/\/groupexport.ca\/wp-content\/uploads\/2025\/07\/AdobeStock_1544759249_Editorial_Use_Only-600x404.jpeg 600w, https:\/\/groupexport.ca\/wp-content\/uploads\/2025\/07\/AdobeStock_1544759249_Editorial_Use_Only.jpeg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\">Expanding into the U.S. market is a strategic goal for many Quebec agri-food businesses. But to do so successfully, it\u2019s essential to know the right players. That\u2019s exactly what the <em>U.S. Store Directory <\/em>from Groupe Export offers: an exclusive, English-language directory featuring key grocery retailers and food chains across the United States.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With <strong>over 200 pages of strategic information<\/strong>, this comprehensive resource provides an overview of both small and large players in the U.S. retail landscape. It\u2019s a practical tool for targeting your business development efforts, identifying potential partners, and deepening your understanding of the market.<\/p>\n<\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Updated by the Groupe Export team to reflect market changes\u2014such as mergers, acquisitions, or new banners\u2014this catalogue has become a go-to reference for many of our members. In fact, nearly 100 companies already use it and frequently tell us how valuable it is to their export strategy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Exclusively available to members, the <em>U.S. Store Directory<\/em> is far more than a simple list: it\u2019s a strategic asset to guide your go-to-market plans and identify the best sales channels for your products.<\/p>\n\n\n\n<div class=\"wp-block-media-text has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 39%\"><div class=\"wp-block-media-text__content\">\n<h2 class=\"wp-block-heading\">Directory Content<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The directory, written in English, contains several relevant and essential pieces of information to help guide your business strategy, including:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Headquarters address<\/li>\n\n\n\n<li>Parent company<\/li>\n\n\n\n<li>Number of stores<\/li>\n\n\n\n<li>Store locations by state<\/li>\n\n\n\n<li>U.S. regions covered<\/li>\n\n\n\n<li>Revenue<\/li>\n\n\n\n<li>Website<\/li>\n\n\n\n<li>General company profile<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"454\" height=\"517\" src=\"https:\/\/groupexport.ca\/wp-content\/uploads\/2025\/07\/image-wegmans.png\" alt=\"\" class=\"wp-image-35255 size-full\" srcset=\"https:\/\/groupexport.ca\/wp-content\/uploads\/2025\/07\/image-wegmans.png 454w, https:\/\/groupexport.ca\/wp-content\/uploads\/2025\/07\/image-wegmans-263x300.png 263w\" sizes=\"auto, (max-width: 454px) 100vw, 454px\" \/><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">You would like to get the U.S. Store Directory<em> exclusively offered to our members ?<\/em><\/h2>\n\n\n\n<p class=\"has-large-font-size wp-block-paragraph\"><strong>Contact: Tanja Popovic, Export Advisor &#8211; tanjapopovic@groupexport.ca<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Expanding into the U.S. market is a strategic goal for many Quebec agri-food businesses. But to do so successfully, it\u2019s essential to know the right players. That\u2019s exactly what the &hellip; <a href=\"https:\/\/groupexport.ca\/en\/get-to-know-your-potential-buyers-a-strategic-asset-for-breaking-into-the-u-s-market\/\">Continued<\/a><\/p>\n","protected":false},"author":22,"featured_media":35254,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[303,426],"tags":[],"class_list":["post-35258","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-export-tools","category-target-markets-and-segments"],"acf":[],"_links":{"self":[{"href":"https:\/\/groupexport.ca\/en\/wp-json\/wp\/v2\/posts\/35258","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/groupexport.ca\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/groupexport.ca\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/groupexport.ca\/en\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/groupexport.ca\/en\/wp-json\/wp\/v2\/comments?post=35258"}],"version-history":[{"count":4,"href":"https:\/\/groupexport.ca\/en\/wp-json\/wp\/v2\/posts\/35258\/revisions"}],"predecessor-version":[{"id":35267,"href":"https:\/\/groupexport.ca\/en\/wp-json\/wp\/v2\/posts\/35258\/revisions\/35267"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/groupexport.ca\/en\/wp-json\/wp\/v2\/media\/35254"}],"wp:attachment":[{"href":"https:\/\/groupexport.ca\/en\/wp-json\/wp\/v2\/media?parent=35258"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/groupexport.ca\/en\/wp-json\/wp\/v2\/categories?post=35258"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/groupexport.ca\/en\/wp-json\/wp\/v2\/tags?post=35258"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}