SIAL China Shanghai 2026

Group Export is proud to invite you to participate in SIAL Shanghai 2026, Asia’s largest food and beverage exhibition, which will be held from May 18 to 20, 2026, at the Shanghai New International Expo Center.The exhibition will cover an area of 200,000 square meters and is expected to welcome 5,000 exhibitors from more than 75 countries and regions, as well as more than 180,000 professionals from 125 countries and regions.

Why participate?

SIAL Shanghai is one of SIAL’s “three major global food exhibitions” and stands out for the diversity and quality of the sectors it showcases, including:

• The baby food sector;
• The organic & wellness sector;
• The dairy sector;
• The non-alcoholic beverages sector;
• The food sector;
• The meat, poultry, and charcuterie sector;
• The seafood sector;
• The alcoholic beverages sector;
• The legumes and cereals sector.

Two options are available to members who wish to join.

Mission Package

By participating with us, you will enjoy numerous benefits, including:

• Exclusive access to the Group Export lounge – A dedicated 18 m² space, shared among trade mission participants, where you can meet your potential customers and partners in a professional and friendly setting.
• Showcase space – An opportunity to showcase your products and attract the attention of buyers and key players in the agri-food sector (dimensions approx. 20cm x 20cm x 30cm).

Price

• Participation fee for the mission: $2,000

Exhibitor package

• An interpreter
• Hard wall
• Carpet
• Name sign
• One table
• Three chairs
• One cabinet
• Three shelves
• Three spotlights
• One wastebasket
• One standard 500-watt outlet

Price

• Participation fee for a 9 sqm. booth: $6,500

Market data

• According to Deloitte China, there is a growing trend toward imported food products in China, particularly organic products, premium snacks, and functional beverages, with a projected growth of 10.2% for imported food products by 2025.
• According to Euromonitor International, the food and beverage market in Asia is expected to grow at a compound annual growth rate (CAGR) of 7.5% between 2021 and 2025, reaching a value of $3.8 trillion by 2025.

Reimbursement of a flat-rate travel allowance of $2600 per person, up to a maximum of two allowances per company.

• To be eligible for a flat-rate travel reimbursement, the company must provide proof of travel (e.g.: invoice for a plane, train, or bus ticket including the full itinerary, or a gas receipt near the destination) AND proof of accommodation (e.g.: official hotel or Airbnb invoice).
• To obtain two flat-rate travel reimbursements, the same proof listed above must be submitted for each reimbursement.

→ If the two participants share the same means of transportation (e.g.: carpooling), two separate transportation proofs will be required, showing either                             the company name or the traveler’s name (e.g.: two invoices).

→ If the two participants share the same accommodation, two separate accommodation proofs will be required (e.g.: two hotel invoices).

• An additional flat-rate amount of $500 will be granted if your company is located in one of the following regions AND the departure also takes place from that region: Gaspésie–Îles-de-la-Madeleine, Côte-Nord, Saguenay–Lac-Saint-Jean, Bas-Saint-Laurent, Abitibi-Témiscamingue, or Nord-du-Québec. 

Financial assistance covering 75%* of the additional costs related to your booth setup and the shipment of samples (consolidated with Group Export), up to a maximum of $6,000 of eligible expenses per company.

Group Export reserves the right to request any additional supporting documents. 

By registering for this event, you agree to complete and return the activity report that will be sent to you. You will have 60 days following the event to return the completed report; otherwise, you may be required to reimburse the subsidies received for this activity. The compiled data will be used solely to assess the economic impact of this activity. 

* Subject to Approval
Activities are subject to approval by the Ministère de l’Agriculture des Pêcheries et de l’Alimentation (2026–2028) and by Agri-Marketing under Agriculture and Agri-Food Canada (2026–2028). In the event that funding for the activity is denied, the subsidy for additional setup costs will be limited to 50%.

Given the positive partnership between Group Export and the governments, the risk of funding rejection is minimal.

Cancellation Policy 

The Group Export Agri-Food is a non-profit organization that manages export financial programs from the Ministère de l’Agriculture, des Pêcheries et de l’Alimentation du Québec and Agriculture and Agri-Food Canada. 

As a government program manager, Group Export has defined a general cancellation policy to follow when participating in a trade show. Policy’s details are as follows: 

When a participation or registration form is signed by a representative of a company, this company becomes liable to the Group Export Agri-Food, as this form is a contract between the company and the Association. 

• In the five days following registration, the company must pay, as a deposit, 50% of participation fees. This amount can be paid by check, direct deposit or credit card by contacting Group Export’s financial department at 450-649-6266. Direct deposits are preferred. 

• The remaining 50% of participation fees must be paid at least 60 days before the activity. 

• If the company does not respect these terms, Group Export Agri-Food has the right to cancel the company’s participation. 

• When a company is cancelling its participation: 

• If the company or the Group Export Agri-Food finds a replacing participant, the full amount will be reimbursed, except for a $200 administration fee, as soon as a replacing participant has paid in full the amount due. 

• In case a substitute cannot be found, all other incurred charges, including 100% of the invoice for a space reservation, would be charged to the company. 

• All cancellation requests must be made in writing and be addressed to the person in charge of the activity, whose name appears on the participation form. 

This policy was ratified by the Group Export’s Board of Directors on February 14, 2008. 

Eligibility for Exhibitors and Visitors 

To qualify as an exhibitor or visitor, the company must:

• Meet all eligibility criteria for applicable provincial and federal subsidies for this activity;
• Hold a license number from the Canadian Food Inspection Agency under the Safe Food for Canadians Regulations (SFCR) or demonstrate that it is not required for its type of business.

Group Export reserves the right to refuse any registration for this activity.