Natural Products Expo West (NPEW) 2027

Natural Products Expo West (NPEW) is the largest trade show dedicated to natural, organic and health products in North America. An annual gathering of 60,000 organic and natural products industry professionals, NPEW brings together the entire health products value chain, including today’s best sellers and tomorrow’s trends. It is a show attended primarily by retail buyers, bringing together an average of 3,000 exhibition booths.

Two options are available for members who wish to exhibit:

Pavilion option

Participate in the Groupe Export pavilion and enjoy the following benefits:

• 100 sq. ft. pipes-and-drapes booth including carpet, and exhibitor badges (quantity TBD);
• Centralization of orders for your booth through the Groupe Export and automatic application of applicable subsidies;
• On-site coordination of the event by a Groupe Export representative;
• Consolidation of merchandise shipments, coordinated by the Groupe Export under both options.

Price:

• Regular booth 100 sq. ft. : $10,900*
• Double booth 200 sq. ft. : $21,800*
• Corner double booth 200 sq. ft. : $24,300*

* Subject to Approval
Activities are subject to approval by the Ministère de l’Agriculture, des Pêcheries et de l’Alimentation (2026–2028). If funding for the activity is denied, you will be responsible for reimbursing up to $12,900 per 100 sq. ft., and the subsidy for additional setup costs will be canceled.

Given the positive partnership between Groupe Export and the governments, the risk of funding rejection is minimal.

Non-pavilion option

Participate in this trade show under the Groupe Export’s non-pavilion option and enjoy the following benefits:

• Access to eligible subsidies;
• Company responsibility:

→ To make its own reservation for the booth and any additional amenities with the NPEW;

→ To follow up administratively after the event to claim subsidies within the prescribed deadlines;

• Reimbursement of expenses upon presentation of invoices and proof of payment.
• Consolidation of merchandise shipments, coordinated by the Groupe Export under both options.

Price:

• Participation fee for a participation outside of the pavilion : $200*

The number of booths and reimbursements available is very limited, so don’t delay in reserving your spot.

Financial assistance for exhibitors

Reimbursement of a flat-rate travel allowance of $1,250 per person, up to a maximum of two allowances per company.

• To be eligible for a flat-rate travel reimbursement, the company must provide proof of travel (e.g.: invoice for a plane, train, or bus ticket including the full itinerary, or a gas receipt near the destination) AND proof of accommodation (e.g.: official hotel or Airbnb invoice).
• To obtain two flat-rate travel reimbursements, the same proof listed above must be submitted for each reimbursement. 

→ If the two participants share the same means of transportation (e.g.: carpooling), two separate transportation proofs will be required, showing either the company name or the traveler’s name (e.g.: two invoices).

→If the two participants share the same accommodation, two separate accommodation proofs will be required (e.g.: two hotel invoices).

An additional flat-rate amount of $500 will be granted if your company is located in one of the following regions AND the departure also takes place from that region: Gaspésie–Îles-de-la-Madeleine, Côte-Nord, Saguenay–Lac-Saint-Jean, Bas-Saint-Laurent, Abitibi-Témiscamingue, or Nord-du-Québec. 

Financial assistance:

• Pavilion option: Financial assistance covering 50%* of the additional costs related to your booth setup and the shipment of samples (consolidated with Groupe Export), up to a maximum of $6,000 of eligible expenses per company.
• Non-Pavilion Option: Financial assistance covering 50%* of the additional costs related to your booth rental, booth setup and the shipment of samples (consolidated with Groupe Export), up to a maximum of $20,000 of eligible expenses per company.

Groupe Export reserves the right to request any additional supporting documents. 

By registering for this event, you agree to complete and return the activity report that will be sent to you. You will have 60 days following the event to return the completed report; otherwise, you may be required to reimburse the subsidies received for this activity. The compiled data will be used solely to assess the economic impact of this activity. 

Cancellation Policy

The Groupe Export Agri-Food is a non-profit organization who manages export financial programs from the Ministère de l’Agriculture, des Pêcheries et de l’Alimentation du Québec and from Agriculture and Agri-Food Canada.

As a government program manager, Groupe Export has defined a general cancellation policy to follow when participating in a trade show. Policy’s details are as follows:

When a participation or registration form is signed by a representative of a company, this company becomes liable to the Groupe Export Agri-Food, as this form is a contract between the company and the Association.

• In the five days following registration, the company must pay, as a deposit, 50% of participation fees. This amount can be paid by check, direct deposit or credit card by contacting Groupe Export’s financial department at 450-649-6266. Direct deposits are preferred.
• The remaining 50% of participation fees must be paid at least 60 days before the activity.
• If the company does not respect these terms, Groupe Export Agri-Food has the right to cancel the company’s participation.
• When a company is cancelling its participation:

→ If the company or the Groupe Export Agri-Food finds a replacing participant, the full amount will be reimbursed, except for a $200 administration fee, as soon as a replacing participant has paid in full the amount due.

→ In case a substitute cannot be found, all other incurred charges, including 100% of the invoice for a space reservation, would be charged to the company.

→ All cancellation requests must be made in writing and be addressed to the person in charge of the activity, whose name appears on the participation form.

This policy was ratified by the Groupe Export’s Board of Directors on February 14, 2008.

Eligibility for Exhibitors and Visitors

To qualify as an exhibitor or visitor, the company must:

• Meet all eligibility criteria for provincial and federal subsidies applicable to this activity;
• Hold a license number from the Canadian Food Inspection Agency under the Safe Food for Canadians Regulations (SFCR) or demonstrate that it is not required for its type of business;
• Have a registration number with the Food & Drug Administration (FDA).

The Groupe Export reserves the right to refuse any registration for this activity.