ECRM – The Deli, Dairy & Bakery Session 2025

A WINNING FORMULA, GUARANTEED MEETINGS!

The Group Export Agri-Food, in partnership with ECRM (Efficient Collaborative Retail Marketing), is offering you a unique formula for individual meetings with buyers in your product categories. You will benefit from one-on-one meetings with retail buyers in the United States and Canada. These meetings will last 10 or 20 minutes, depending on the chosen session.

Click here to see the confirmed buyers’ list for The Deli, Dairy & Bakery Session.

How ECRM works:

• You will be provided with a personalized program, tailored to your abilities and objectives. A quality program, with individual meetings!
• MarketGate Software: You will have access to buyer information through the software, enabling you to plan effective and relevant appointments. For tracking meetings, you will be able to add your notes, which you will also have access to after the event.
• ECRM: Consecutive 10- or 20-minute appointments are scheduled for 3-4 hours each day.
• RangeMe:  This platform will put you in direct contact with buyers for sample requests, orders and ongoing conversations.
• ECRM “Client Success Manager”: assists you throughout the program: from meeting preparation to meeting follow-up.

Three options are available within the framework of ECRM | Discovery Hub, Innovation Pipeline & Planning Session

Discovery hub – 10 minutes

• Ideal for brands looking to get discovered by national and regional buyers that are sourcing new items and suppliers.
• Includes access for one (1) attendee: 10-minute appointments in the ballroom, hotel accommodations, meals, ECRM session services, networking functions and educational opportunities.
• Register an extra attendee for $US600 per person, per day.
• This formula is open to first-time attendees only.

Innovation Pipeline – 10 minutes

• Ideal for brands looking to grow distribution with buyers including national, regional and alternative channels.
• Includes access for one (1) attendee: 10-minute appointments in a private 10×10 booth, hotel accommodations, meals, ECRM session services, networking functions and educational opportunities.
• Register an extra attendee for $US600 per person, per day.

Planning session – 20 minutes

• Ideal for brands seeking strategic collaboration, distribution and planning with key buyers across all channels.
• Includes access for two (2) attendees: 20-minute appointments, hotel accommodations, meals, ECRM session services, networking functions and educational opportunities
• Register an extra attendee for $US600 per person, per day.

Pricing Options

• Early bird discount until February 7th, 2025:
  • 10min: Session Discovery Hub : 3,850 $
  • 10min: Innovation Pipeline : 4,950 $
  • 20min: Planning session : 8,050 $
• Regular rate:
  • 10min: Session Discovery Hub : 4,050 $
  • 10min: Innovation Pipeline : 5,200 $
  • 20min: Planning session : 8,450 $

Market data

According to an analysis of trends in the U.S. bakery products, presented by Agriculture and Agri-food Canada, this sector has shown strong growth since 2017. In fact, ” Baked goods retail sales increased at a Compound Annual Growth Rate (CAGR) of 3.1% from 2017 to 2021, reaching US$67.9 billion. It is expected to grow at a CAGR of 2.2% from 2022 to 2026, reaching US$75.8 billion in 2026. Pastries is the best performing category in 2021, with retail value sales increasing by CAGR of 3.9%. reaching US$16.9 billion.”