Grocery Innovations Canada 2026

The Ministère de l’Agriculture, des Pêcheries et de l’Alimentation du Québec (MAPAQ), in collaboration with the Québec Government Office in Toronto and Groupe Export, invites you to take part in a trade mission as part of Grocery Innovations Canada 2026, one of the leading events in Canada’s grocery and agri-food industry.The show also serves as a strategic showcase for suppliers, wholesalers, service providers, and technology companies seeking to position themselves in front of major retailers, grocery chains, and buyers across the country.

Why participate?

With more than 5,600 industry decision-makers, buyers, and professionals, 600 exhibitors, and 1,500 companies represented, Grocery Innovations Canada offers a unique opportunity to:

• Meet potential buyers and business partners;
• Discover the latest trends in the grocery market;
• Increase the visibility of your products among key players in the Canadian market.

The event features product showcases, educational sessions, live demonstrations, and numerous networking opportunities, providing valuable insights into market innovations and trends.

Two participation options are available:

1. Shared Space – 400 sq. ft. (Québec Pavilion):

• 1 counter featuring your company logo (artwork to be provided) – limited space per company;
• B2B matchmaking opportunities organized by the show, MAPAQ, and the Québec Government Office in Toronto (subject to application approval);
• 2 exhibitor badges,
• Consolidation of shipments coordinated by Groupe Export;
• Event coordination and on-site support provided by a Groupe Export representative.

Price:

• Shared space with counter: $2,000*

2. Individual Booth – 100 sq. ft. (10’ x 10’)

• A booth featuring drapes and a metal structure (pipes and drapes style), plus carpet;
• 1 customized counter (logo to be provided);
• 1 stool;
• 1 waste bin;
• B2B matchmaking opportunities organized by MAPAQ and the Québec Government Office in Toronto (subject to application approval);
• 5 exhibitor badges;
• Consolidation of shipments coordinated by Groupe Export;
• Event coordination and on-site support provided by a Groupe Export representative.

Price:

• 100 sq. ft. booth: $3,500*
• 100 sq. ft. corner booth: $4,000*
• 100 sq. ft. corner booth on the main aisle: $4,500*

Financial assistance for exhibitors

Reimbursement of a flat-rate travel allowance of $1,000 per person, up to a maximum of two allowances per company.

• To be eligible for a flat-rate travel reimbursement, the company must provide proof of travel (e.g.: invoice for a plane, train, or bus ticket including the full itinerary, or a gas receipt near the destination) AND proof of accommodation (e.g.: official hotel or Airbnb invoice).
• To obtain two flat-rate travel reimbursements, the same proof listed above must be submitted for each reimbursement. 

→ If the two participants share the same means of transportation (e.g.: carpooling), two separate transportation proofs will be required, showing either the company name or the traveler’s name (e.g.: two invoices).

→If the two participants share the same accommodation, two separate accommodation proofs will be required (e.g.: two hotel invoices).

An additional flat-rate amount of $500 will be granted if your company is located in one of the following regions AND the departure also takes place from that region: Gaspésie–Îles-de-la-Madeleine, Côte-Nord, Saguenay–Lac-Saint-Jean, Bas-Saint-Laurent, Abitibi-Témiscamingue, or Nord-du-Québec. 

Financial assistance covering 50%* of the additional costs related to your booth setup and the shipment of samples (consolidated with Groupe Export), up to a maximum of $6,000 of eligible expenses per company.

Groupe Export reserves the right to request any additional supporting documents. 

By registering for this event, you agree to complete and return the activity report that will be sent to you. You will have 60 days following the event to return the completed report; otherwise, you may be required to reimburse the subsidies received for this activity. The compiled data will be used solely to assess the economic impact of this activity. 

Cancellation Policy

The Groupe Export Agri-Food is a non-profit organization who manages export financial programs from the Ministère de l’Agriculture, des Pêcheries et de l’Alimentation du Québec and from Agriculture and Agri-Food Canada.

As a government program manager, Groupe Export has defined a general cancellation policy to follow when participating in a trade show. Policy’s details are as follows:

• When a participation or registration form is signed by a representative of a company, this company becomes liable to the Groupe Export Agri-Food, as this form is a contract between the company and the Association.
• In the five days following registration, the company must pay, as a deposit, 50% of participation fees. This amount can be paid by check, direct deposit or credit card by contacting Groupe Export’s financial department at 450-649-6266. Direct deposits are preferred.
• The remaining 50% of participation fees must be paid at least 60 days before the activity.
• If the company does not respect these terms, Groupe Export Agri-Food has the right to cancel the company’s participation.

When a company is cancelling its participation:

→ If the company or the Groupe Export Agri-Food finds a replacing participant, the full amount will be reimbursed, except for a $200 administration fee, as soon as a replacing participant has paid in full the amount due.

→ In case a substitute cannot be found, all other incurred charges, including 100% of the invoice for a space reservation, would be charged to the company.

→ All cancellation requests must be made in writing and be addressed to the person in charge of the activity, whose name appears on the participation form.

This policy was ratified by the Groupe Export’s Board of Directors on February 14, 2008.

Eligibility for Exhibitors and Visitors

To qualify as an exhibitor or visitor, the company must:

• Meet all eligibility criteria for provincial and federal subsidies applicable to this activity;
• Hold a license number from the Canadian Food Inspection Agency under the Safe Food for Canadians Regulations (SFCR) or demonstrate that it is not required for its type of business.

The Groupe Export reserves the right to refuse any registration for this activity.